The Body Shop

Increasing total transactions by 38% and improving return of assets by 3.20%, higher than previous period

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Case Study

One-stop international beauty company, The Body Shop had faith in InboundID to handle their digital marketing campaign. Our team had succeded in improving total transaction and revenue by 38%.

38%

Increase in revenue

3,20%

Increase in return of assets

The Story

Cosmetics, skin care and parfume company, The Body Shop also put their faith in InboundID to handle their digital marketing campaign. Our team must work from awareness, consideration and conversion funnel to create tactical campaign by using Facebook ads and Google ads to achieve the target.

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The Goal

Increasing total transactions and acquiring higher return of assets

As part of its marketing strategy to improve total transactions, The Body Shop used paid ads to acquire more leads.

The Solution

Paid ads on multiple channel

Cosmetics, skin care and parfume company, The Body Shop also put their faith in InboundID to increase the total transactions and revenue to be higher than the previous periode, with ROAS higher than 3. Our team had to work from awareness, consideration and conversion funnel to create tactical campaign. We also used Facebook ads and Google ads to achieve the target.

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The Results

Increase in total revenue and return of assets

InboundID has successfully increased the total transactions and revenue. Total transactions has growth 38%, 34% for revenue and 3.20 ROAS in the end of year 2019.

Services Used

Google ads

Improve click through rate

Facebook Ads

Improve impression and generate leads

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